Kennis, opleidingen en ervaring:

Opleiding: Universitair

Stages en werkervaring: Marketing activation manager June 2013 – September 2014
Nespresso HQ Nederland B.V. - Amsterdam

Reinforce and optimize marketing activities
Creating, analyzing and improve marketing campaigns
Enhance the visibility, image and the reputation of Nespresso
Design, create and evaluate e-mail campaigns
Set up specific multifaceted activations in special designed software – operational responsible for outcome
Create CRM activations based on consumption, segmentation, threshold, discovery, mixity and loyalty
Brief all channel departments on marketing activities, advise to stakeholders, operational management and organization visits like external companies
Perfect collaboration between all market departments, creative agencies, suppliers, control warehouse etc.
Define targeting, criteria and marketing strategies on type of sale channel and customer segment

Opleidingen en cursussen: NHA Marketing management
– Antwerp, Belgium
2007 -2008

Marketing and Communications
– Maastricht, the Netherlands
2004 - 2007

Zuyd Hogeschool
Social engineering
– Lanaken, Belgium
1997-2003
Atheneum Alicebourg

Overige informatie:

Rijbewijs: Geen

Eigen vervoer: Nee

Persoonlijke eigenschappen: creatief, behulpzaam, eigenwijs, sociaal, doorzetter, leider

Hobby's en interesses:

Gewenste contractvorm: Fulltime