Kennis, opleidingen en ervaring:

Opleiding: Universitair

Stages en werkervaring: _work experience

2010 UNILEVER; brand manager and coordinator of Uruguay, Argentina, Chile, Peru, Bolivia and Paraguay _category skin cleansing.
_Selected to be part of the “Young Professionals” global Unilever programme and promoted to Brand Manager in January 2010.
_Led the successful launch of a new toilet soap brand, Lifebuoy, in a very competitive market. The marketing plan implemented in Uruguay became an example of best practice.
_Promoted partnerships with governmental and other social organizations to reach the social mission of Lifebuoy brand.
_Developed and implemented the strategic and business plan for new product launches and presented them at Unilever´s board.
_Worked in cross-functional teams (marketing, sales and finance) in the development of the annual financial plan.
_Coordinated Brand Development and Brand Building activities for five countries in South America.
_Organized customers and media research targeted and identifying new marketing initiatives.

2008/09 UNILEVER; category analyst_cat. deodorant & skin care.

_Formulated an exhaustive and analytic diagnosis of the categories to establish a tactical and strategic plan.
_Presented the business plan for the categories to the Board.
_Redesigned the planogram of deodorant, presented the changes to clients and led the implementation which resulted in a significant increase in sales.
_Prepared volumes projections by product based on market research and internal sales evolution.
_Developed visibility plans and exhibition criteria to increase the portfolio performance
_Developed plans for new product launches, in close coordination with the sales force.

2006/07 UNILEVER; senior marketing assistant_categories softener & home care_hair & skin cleansing.

_Elaborated and implemented various promotional activities with merchandisers and clients to improve visibility in the point of sale.

2004/05 AVON cosmetics; senior finance analyst.

_Prepared the monthly P&L of Avon Uruguay
_Responsible and controller of the inventory movements.

2003/04 BAYER; accounting clerk_internship.

_social mission activities

UNILEVER; Lifebuoy soap launch in five South American countries_brand characterized by a strong social mission with the purpose of bringing safety security and health to people through the promotion of hand washing with soap.
_Launched a campaign promoting “the global hand washing day” in South America.
_Developed, in partnership with the government educational materials which were distributed in schools across the country.
_developed a theatre play teaching hand washing habits to children in various schools.

Opleidingen en cursussen:

Overige informatie:

Rijbewijs: Geen

Eigen vervoer: Nee

Persoonlijke eigenschappen: I am a proactive, analytical and organized person with experience working in cross-functional teams and leading project teams.

Hobby's en interesses:

Gewenste contractvorm: Detacheren